Our journey, your drive

Read the story of Rental Cars, our commitment to transparency and our mission to provide the best car rental experience in Norwich and beyond. We're reinventing car rentals, with your perfect choice in mind.

Our inspiration: A better rental experience

Rental Cars was born from personal frustration with the common “or similar” rental lottery. Our founder was disappointed when booking a premium car and being given a basic substitute, which saw a big gap in the market. Rental Cars was created to bring new standards to the rental market in Norwich. Inspired by the precision engineering of Germany, we have cut out all the red tape and hidden fees, and offer a transparent “what you see is what you drive” experience.

Our commitment: Transparency and trust

Transparency is the hallmark of Rental Cars above all. We guarantee you will drive the exact same high-class car you have booked and we want to remove the "or similar" hassle. Efficiency and integrity We pride ourselves on giving you a 10 minute handover with no extra charges, besides our cars. We wish to be the place for showroom class cars in Norwich.

What makes Rental Cars unique?

But the thing that makes us unique is the “Exact Model Guaranty” by us. Others offer a “or similar” clause which may not necessarily be the exact car you want to drive. We guarantee that the exact BMW, Mercedes or Audi you book is the exact car you will get. No long lines at the airport, no hidden fees, we have it all, just a 10 minutes seamless process and ready-to-go cars.

"The Gold Standard for boutique car rentals across the UK."

Our vision for the future